Tattoo artist Joaquin Ganga, finest identified by ethical his final name, has joined the Boston-primarily based esports and standard of living organization XSET.
The artist has tattooed high stars and athletes love LeBron James, Drake, Odell Beckham Jr., Put up Malone and Lil Uzi Vert and might maybe perchance change into the first tattoo artist to be half of an esports organization love XSET. As segment of the quiet relationship, XSET plans to construct gaming lounges in Ganga’s two studios — one in L.A. and the other in Murica, Spain — as properly as glance out partnerships between gaming studios and the tattoo artist.
Timed to the Wednesday announcement of his signing, Ganga has also designed a $90 custom matte black Xbox pores and skin that comprises his signature “nomad” and Salvador Dali–inspired designs.
“The unbelievable ingredient about tattooing and gaming is that both of these cultures grasp crossed paths and grasp even intertwined with diversified communities for just a few years,” Ganga stated in an announcement. “XSET is the one esports organization that has genuinely brought together and cultivated communities of of us from artwork, gaming, music, model, and sports activities. It genuinely is an honor to be officially partnering with a community of of us that can like how these communities can harmonize.”
Ganga, who modified into born and raised in Spain nevertheless is now primarily based in L.A., can even bring more worldwide attention to the esports and standard of living organization.
“Ganga is the finest artist on the earth, and he embodies the crossover between the diversified verticals that XSET represents,” XSET Chief Innovation Officer Lonnie Anthony stated. “The area is ethical initiating to to find as a lot as the genius of Ganga and we glance forward to helping him construct his imprint within the home of gaming.”
Earlier in July, XSET raised $15 million in a Sequence A funding round led by LightWork Worldwide with participation from the rapper Swae Lee and NFL athletes love the Dallas Cowboys’ Ezekiel Elliott and the Denver Broncos’ Justin Simmons.